HOTEL CLASSIFICATION & JORDANIAN TOURISM: FIVE POINTS TO CONSIDER
1. The relevance of tourism to the Jordanian national development and growth strategy does not require elaboration beyond the statement...
“Are the Russians Coming?!?”
OK. So tourism in the Middle East has taken a hit by a few on-going wars; nothing new for our region, right? Perhaps we need a new kind...
What does the term “5 Star Hotel” actually mean?
The answer is; “it depends”. No kidding! Having recently conducted extensive research into the issue of Hotel Classification, aka ‘hotel...
The price of lemons & oranges vs. the importance of “Hotel Mystery Guest” Programs for Hotels an
A “hotel brand” represents a value proposition to its clients; the client may not be able to put that proposition into words, yet they...
Trip Advisor & User Generated Hotel Ratings? Wait a minute...
USER GENERATED HOTEL RATINGS In today’s new internet driven tourism review environment of Trip Advisor and consumer commentaries from...
